About Go2Balkans

About the event

The third edition of Go2Balkans – B2B & B2C International Travel Forum „Incoming, Outgoing Tourism and SPA“ will take place on 17 – 18 October 2016 at Inter Expo Centre – Sofia, Bulgaria.

The forum includes an exhibition with possibilities for direct business meetings, area for presentations and professional networking. The 2014 and 2015 editions of Go2Balkans were entirely business-oriented. In 2016, however, we are hosting a two-day event, expanding the scope to welcome everybody interested in the Balkans and travelling in general. The second day will be open free of charge to visitors and travellers.
If you are a traveller, join us and learn more about the infinite travel destinations on the Balkans and beyond, learn about the Balkan culture, history and traditions, find inspiration for your next adventure and meet people from all corners of the world.

If you are a travel agent or tour operator, come to present, promote and offer your Christmas and New Year’s Eve products, introduce your programs for 2017 and show others the wonders of your country, region or favourite place in the world.
We expect exhibitors from Bulgarian regions, Balkan countries and visitors from all over the world. Participants from more than 15 countries already took part in the previous editions of the event: Bulgaria, Turkey, Greece, Macedonia, Serbia, Romania, Croatia, Bosnia and Herzegovina, Poland, Austria, Slovenia, France, UK, Italy, Sweden, Jordan, Pakistan, India and Morocco. There were more than 250 visitors, more than 100 exhibitors and nearly 50 foreign Hosted Buyers.

Go2Balkans participants & audience

During the event you may meet:

  • National institutions
  • Municipalities and tourist centres
  • National tourist boards and associations
  • Touroperators and travel agencies
  • Tourist SPA centres
  • Hotels and hotel chains
  • Wellness hotels and centres, providers of wellness services
  • Cultural institutions – museums, opera theatres, galleries, exhibition halls 
  • Providers of cosmetic and medical services
  • Natural parks
  • Providers of travel related services – IT industry, insurance companies
  • Media and journalists
  • Visitors and clients

Join us and…

  • Exchange business contacts with Hosted Buyers
  • Meet end users and present the products you offer
  • Raise the public awareness of your brand and business
  • Meet partners who are interested in your business
  • Present yourself to touroperators and travel agents
  • Arrange your business meetings in advance
  • Present your country’s or your region’s natural, cultural and historic sights to tour operators, travellers and adventurers
  • Network and exchange experiences
  • Meet the best providers of natural and thermal spas, wellness hotels and centres on the Balkans
  • Establish contacts with new buyers
  • Attend the cocktail on 17 October 2016

The initiative comes from the tourist industry, represented by members of the Association of Bulgarian Tour Operators and Travel Agents (ABTTA), who founded Go2Balkans consortium and aims to attract the interest of tour operators and agencies to the Balkan countries in a global context as well as to showcase the natural beauty, cultural and historic heritage of the region.